61 lines
2.8 KiB
Markdown
61 lines
2.8 KiB
Markdown
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# E-commerce Product Images
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## Resolution and Framing
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- Minimum working baseline: **1000 × 1000 px**
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- Better zoom-safe default: **2000 × 2000 px**
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- Main catalog images often want **1:1**
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- Small products and detail shots usually need more source resolution, not more sharpening
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## Background and Edge Quality
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- Main marketplace image often needs pure white or near-pure-white background.
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- Product fill commonly should sit around **85-95%** of the frame for major marketplaces.
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- Edges must be clean: no halos, dirty masks, or fringing.
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- If shadows are allowed, keep them subtle and consistent across the catalog.
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- Keep enough padding that the product does not feel cramped after marketplace cropping or thumbnail rounding.
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## Color and Consistency
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- Use sRGB for marketplace delivery.
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- Do not auto-enhance product color without validating against the real item.
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- Keep crop margins, lighting direction, and white balance consistent across the set.
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- Catalog inconsistency makes the whole store feel lower quality even when each image is individually acceptable.
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- Variant images should preserve a consistent camera angle and scale unless the marketplace expects a different shot type.
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- If background removal is used, inspect edges around hair, glass, reflective metal, and fabric fringing at 100%.
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## Marketplace Rules
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| Platform | Typical baseline |
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|----------|------------------|
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| Amazon | White main image, square-safe, zoom-friendly |
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| Shopify | Flexible background, but consistency matters |
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| Etsy | Stronger lifestyle freedom, but thumbnails still need clarity |
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| Walmart | White-background expectations are stricter |
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- Marketplace uploaders normalize aggressively; validate the processed result after upload when it matters.
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- Some catalogs require the main image to be cleaner and stricter than secondary lifestyle images; do not apply one styling rule to both.
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- If a store theme renders product cards larger than the uploaded image can support, the fix is usually source dimensions and theme sizing together, not more sharpening alone.
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## Product-Image Traps
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- Product too small in frame
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- Background not truly white where required
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- Detail lost because the source was over-compressed
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- Variant images cropped inconsistently
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- Reflection, shadow, or mask style changing from product to product
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- Text overlays or badges that are not allowed on main images
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- Cutout edges that look fine zoomed out but fail at zoom or marketplace moderation
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- Uploading already heavily compressed files and then letting the marketplace compress them again
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## Quality Checklist
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```
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□ Product fills the frame appropriately
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□ White-background requirement checked
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□ Edge cleanup verified at 100%
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□ Zoom/detail still holds up
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□ Catalog crop and lighting look consistent
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□ Metadata/privacy decision made
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```
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