46 lines
1.1 KiB
Markdown
46 lines
1.1 KiB
Markdown
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# Decision Briefs
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Use these templates to turn analysis into action instead of dumping findings.
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## Standard Decision Brief
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1. Decision question.
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2. Short answer.
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3. Evidence: key numbers and comparison baseline.
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4. Confidence: high, medium, or low, with one sentence why.
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5. Caveats and what could still change the conclusion.
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6. Recommended next action, owner, and due date.
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## Experiment Readout
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- Hypothesis:
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- Primary metric and guardrails:
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- Estimated effect and uncertainty:
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- Segment differences:
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- Ship, iterate, or stop:
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- Follow-up test:
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## Anomaly Note
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- What moved:
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- Since when:
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- Likely drivers:
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- Data quality checks passed or failed:
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- Immediate action:
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- What to watch next:
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## Executive Summary
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- One-sentence answer.
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- Two or three supporting bullets with numbers.
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- One caveat.
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- One decision or escalation request.
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## Writing Rules
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- Lead with the answer, not the method.
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- Translate statistics into business implications.
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- Separate observations from recommendations.
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- If confidence is low, say what would raise confidence.
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- Avoid dumping every cut you explored; keep only evidence that changes the decision.
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